Crystal BedellApr 19, 20193 min readB2B content marketing best practices: How to use third-party research Third-party research is important in B2B tech content marketing. Discerning IT decision makers consume content with a healthy dose of...
Crystal BedellMar 19, 20194 min readThe benefits of hiring freelance writers for B2B tech content marketingOne of the biggest challenges B2B tech marketers face is time. There aren't enough hours in the day to complete the myriad tasks...
Crystal BedellFeb 13, 20191 min readHot off the presses: "The Definitive Guide to SOAR"I’m happy to announce the publication of The Definitive Guide to SOAR. The book, published by CyberEdge Press and sponsored by LogRhythm,...